<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Pazbi Zavatzki — Writing</title><description>Essays on AI, automation and staying irreplaceable.</description><link>https://thepazbi.com/</link><item><title>Your customers are asking AI who to hire. Make sure you are the answer.</title><link>https://thepazbi.com/writing/get-your-small-business-recommended-by-chatgpt-and-perplexity/</link><guid isPermaLink="true">https://thepazbi.com/writing/get-your-small-business-recommended-by-chatgpt-and-perplexity/</guid><description>Customers now ask ChatGPT, Perplexity and Google&apos;s AI for recommendations. Here is how to get your small business into the AI answer instead of left out of it.</description><pubDate>Mon, 13 Jul 2026 00:00:00 GMT</pubDate></item><item><title>The AI demo always works. That&apos;s the problem.</title><link>https://thepazbi.com/writing/the-ai-demo-always-works-your-business-is-the-real-test/</link><guid isPermaLink="true">https://thepazbi.com/writing/the-ai-demo-always-works-your-business-is-the-real-test/</guid><description>Every AI demo is flawless. Your real business week is where AI actually gets tested. Here is how small businesses close the gap between the demo and a working system.</description><pubDate>Sun, 05 Jul 2026 00:00:00 GMT</pubDate></item><item><title>The AI giants stopped selling chat. They&apos;re selling agents now.</title><link>https://thepazbi.com/writing/ai-agents-for-small-business-what-the-giants-just-changed/</link><guid isPermaLink="true">https://thepazbi.com/writing/ai-agents-for-small-business-what-the-giants-just-changed/</guid><description>Anthropic, OpenAI and Perplexity all made the same move this month: from chat box to agent that does the work. Here&apos;s what it means for a small business, and the three things to do about it.</description><pubDate>Sat, 27 Jun 2026 00:00:00 GMT</pubDate></item><item><title>AI is getting cheaper. Your bill is probably going up.</title><link>https://thepazbi.com/writing/ai-is-getting-cheaper-your-bill-is-going-up/</link><guid isPermaLink="true">https://thepazbi.com/writing/ai-is-getting-cheaper-your-bill-is-going-up/</guid><description>Token prices are falling but most small businesses will spend more on AI in 2026, not less. Here is why agents change the maths and how to stay in control.</description><pubDate>Sat, 27 Jun 2026 00:00:00 GMT</pubDate></item><item><title>AI won&apos;t take your job. Someone using it might.</title><link>https://thepazbi.com/writing/ai-wont-take-your-job/</link><guid isPermaLink="true">https://thepazbi.com/writing/ai-wont-take-your-job/</guid><description>AI rarely replaces a whole role. It hollows out the routine middle and leaves the judgement. Three moves to stay on the valuable side of that shift.</description><pubDate>Fri, 10 Apr 2026 00:00:00 GMT</pubDate></item><item><title>The only three AI use-cases most SMEs need</title><link>https://thepazbi.com/writing/three-ai-usecases/</link><guid isPermaLink="true">https://thepazbi.com/writing/three-ai-usecases/</guid><description>Forget the 400-tool maze. Most AI wins I see for SMEs fall into three buckets, and a clear way to pick your first project.</description><pubDate>Tue, 10 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Stop buying AI tools. Start fixing workflows.</title><link>https://thepazbi.com/writing/stop-buying-tools/</link><guid isPermaLink="true">https://thepazbi.com/writing/stop-buying-tools/</guid><description>A tool is a hammer; a workflow is the house. Most teams keep buying hammers and wonder why nothing gets built. Fix the workflow first.</description><pubDate>Tue, 10 Feb 2026 00:00:00 GMT</pubDate></item><item><title>The End of the Universal Town Square</title><link>https://thepazbi.com/writing/gen-z-is-buying-dumb-phones-on-purpose/</link><guid isPermaLink="true">https://thepazbi.com/writing/gen-z-is-buying-dumb-phones-on-purpose/</guid><description>I think we hit peak social media in 2022.During the pandemic, we were trapped inside. Social media was the only way to stay connected. Usage spiked across every demographic.Then something shifted.2…</description><pubDate>Tue, 07 Oct 2025 00:00:00 GMT</pubDate></item><item><title>Will AI Replace Jobs in the UK?</title><link>https://thepazbi.com/writing/will-ai-replace-jobs-in-the-uk/</link><guid isPermaLink="true">https://thepazbi.com/writing/will-ai-replace-jobs-in-the-uk/</guid><description>Last week, I caught myself having a twenty-minute conversation with ChatGPT about whether pineapple belongs on pizza. (For the record, it absolutely does.) That moment was a reminder of just</description><pubDate>Mon, 10 Mar 2025 00:00:00 GMT</pubDate></item><item><title>How to Get Better AI Responses for Your Business</title><link>https://thepazbi.com/writing/how-to-get-better-ai-responses-for-your-business/</link><guid isPermaLink="true">https://thepazbi.com/writing/how-to-get-better-ai-responses-for-your-business/</guid><description>AI is powerful, but it’s only as good as the information you give it. If you’ve ever found yourself re-explaining your business every time you chat with an AI tool,</description><pubDate>Tue, 04 Mar 2025 00:00:00 GMT</pubDate></item><item><title>How to Train a LoRA on Replicate and Use It for Personalised AI-Generated Images</title><link>https://thepazbi.com/writing/how-to-train-a-lora-on-replicate-and-use-it-for-personalised-ai-generated-images/</link><guid isPermaLink="true">https://thepazbi.com/writing/how-to-train-a-lora-on-replicate-and-use-it-for-personalised-ai-generated-images/</guid><description>AI-generated profile pictures are a great way to create unique, high-quality images for LinkedIn and social media. This tutorial will walk you through training a LoRA (Low-Rank Adaptation) model on</description><pubDate>Mon, 17 Feb 2025 00:00:00 GMT</pubDate></item><item><title>Is Your Website Working Against You? Key Insights from My Discussion with Natalie Binns</title><link>https://thepazbi.com/writing/is-your-website-working-against-you-key-insights-from-my-discussion-with-natalie-binns/</link><guid isPermaLink="true">https://thepazbi.com/writing/is-your-website-working-against-you-key-insights-from-my-discussion-with-natalie-binns/</guid><description>As the founder of KICKASS ONLINE, I recently had the pleasure of joining Natalie Binns, co-founder and Fractional CMO Growth Advisor at HeyGabbi, for an insightful discussion about website strategy</description><pubDate>Wed, 22 Jan 2025 00:00:00 GMT</pubDate></item><item><title>From Employee to Entrepreneur: Lessons from My Leap of Faith</title><link>https://thepazbi.com/writing/from-employee-to-entrepreneur-lessons-from-my-leap-of-faith/</link><guid isPermaLink="true">https://thepazbi.com/writing/from-employee-to-entrepreneur-lessons-from-my-leap-of-faith/</guid><description>Starting your own business is a journey filled with uncertainty, challenges, and countless lessons. For me, it was an unplanned leap of faith that took me from a disillusioned employee</description><pubDate>Sun, 12 Jan 2025 00:00:00 GMT</pubDate></item><item><title>The Joy of Sunflower Yellow: How My Favourite Colour Became My Brand</title><link>https://thepazbi.com/writing/the-joy-of-sunflower-yellow-how-my-favourite-colour-became-my-brand/</link><guid isPermaLink="true">https://thepazbi.com/writing/the-joy-of-sunflower-yellow-how-my-favourite-colour-became-my-brand/</guid><description>For as long as I can remember, sunflower yellow has been my colour. Bright, bold, and unapologetically cheerful, it’s always been an instant pick-me-up for the soul. But what began</description><pubDate>Sun, 12 Jan 2025 00:00:00 GMT</pubDate></item><item><title>Why AI is the Ultimate Game-Changer for SMEs</title><link>https://thepazbi.com/writing/why-ai-is-the-ultimate-game-changer-for-smes/</link><guid isPermaLink="true">https://thepazbi.com/writing/why-ai-is-the-ultimate-game-changer-for-smes/</guid><description>In today’s fast-paced world, small and medium-sized enterprises (SMEs) are under constant pressure to do more with less. The good news? Artificial intelligence (AI) is here to help. Once seen</description><pubDate>Sun, 12 Jan 2025 00:00:00 GMT</pubDate></item></channel></rss>